Flower Say Sorry - A Social Marketing Campaign

This summer we got to work on a great project from the ground up.  In association with FilmFrog Productions, we created a branded short film for a Dallas-based florist to promte their business in a social marketing campaign.  The storyline follows a young couple that is about to get married.  Ben, Grace's fiancé, learns the hard way what happens when saying "I'm Sorry" isn't quite good enough.  Trying to make up for a huge mistake he sends flowers - but they're not your local florist's flowers.  These were "flowers in a box."  We get a peak into their lives as Ben tries to make amends and Grace shows him the error of his ways.

This cute and quirky short film makes for a great conversation starter.  It is also a great tool to reconnect with clients, reminding them that you're there and ready to help. Even better, it serves as a great lead capture tool when bundled with a branded microsite.  This was an effective campaign that provided a strong ROI.

Are you interested in using branded entertainment to promote your business?

http://www.flowerssaysorry.com/